The mobile phone company, Karbonn mobiles seems to have decided to gain money and popularity over the immense fan following that Rajnikanth has all over the country, especially in the South India by launching a special set of Kochaidaiiyaan special edition mobiles from their company. What is so Kochaidaiiyaan about these mobiles is that they will all have the screen savers and images of the film and will also have the trailer and signature tune of the film.
These mobile phones are going to be launched along with the audio release of Kochadaiiyaan that will be taking place sometime later this month. Not just that, all the 27,000 mobile store outlets that the Karbonn mobiles have in the country will be decorated entirely with Kochadaiiyaan arches, masks and posters.
Kochaidaiiyaan meanwhile is getting ready with the best animation that the Indian film industry has seen so far and will get released on April 11th this year, which also happens to be the tamil new years day. Rajnikanth is going to play a double role in this animated film which will be a very ancient story where he plays both evil king and the good king.
And as for the Karbonn mobile company, we think that this is definitely a brilliant marketing strategy that they’ve decided to come up with, don’t you think?