There seems to be a new trend in Bollywood these days. Whenever a big film is being made, the makers are going to extreme lengths to promote the film; from releasing merchandise based on the film to giving snippets every now and then. Film-makers seem to believe in the concept of less-is-more; to ensure the audiences are put in enough anxiety to watch the film when it ultimately releases.
It happened with Ram Leela, Besharam, Krrish 3 and now the makers of Dhoom 3 are doing the same. First they released a motion poster, then they released a teaser; after that came out the trailer and a few days ago, they released a teaser of a song Malang. This song is touted to be the most expensive song ever shot in Bollywood and the teaser -which shows Aamir Khan in his acrobat avatar- looks promising enough.
Now, along with the millions of fans all over, Aamir Khan’s family is also anxious to watch the songs and have requested the film-makers to release songs of the film.
“The song Malang has created a stir amongst the audiences. In fact friends and family close to Aamir Khan have put in a special request for the actor to show them the entire song as they cannot wait until the song releases in theaters on 20th December,” said a spokesperson for the film’s team.
We can’t wait too!